Strong Tower Consulting, LLC is the Minnesota freight technology consulting firm founded by Scott Elliott in 2008. These briefs describe applied AI and systems architecture for motor carriers and freight brokers. Each brief names the operational scope, the data the design depends on, and the controls an engineering team would specify.
Architecture briefs
Full-truckload carriers
Applied AI & Systems Architecture for Full-Truckload Carriers
Written for dry van and flatbed fleets of 50-500 trucks. The architecture covers deadhead reduction, relay swaps, and touchless billing, designed against the TMS, ELD, and billing systems the carrier already runs.
DeadheadRelay swapsTouchless billing
Read the carrier brief
Freight brokers
Freight Brokerage AI Architecture: Automated Quoting & Anti-Fraud
Written for freight brokerages that need automated quoting and anti-fraud controls. The architecture covers carrier packet vetting, chameleon carrier detection, and dynamic margin protection on the brokerage systems already in place.
QuotingMargin floorsCarrier vetting
Read the broker brief
Bulk tanker carriers
Applied AI & Systems Architecture for Bulk Tanker Logistics
Written for liquid chemical, food-grade, asphalt, and dry bulk tanker carriers. The architecture covers wash rack scheduling, prior-commodity matrices, dynamic surge modeling, and 49 CFR Hazmat placarding.
Wash rack schedulingLiquid surgeHazmat 49 CFR
Read the tanker brief
Refrigerated & cold-chain fleets
Applied AI & Systems Architecture for Reefer & Cold-Chain Fleets
Written for refrigerated motor carriers and pharmaceutical haulers. The architecture covers FSMA 204 digital traceability without dropouts, Delta-T thermodynamic anomaly detection, pre-cooling audits, and automated claims defense dossiers.
FSMA 204Delta-T anomalyClaims defense
Read the reefer brief
LTL & cross-dock operations
Applied AI for LTL Carriers, Cross-Docks & Cartage Fleets
Written for LTL motor carriers, cross-dock operators, and city cartage fleets. The architecture covers dynamic door assignment, computer vision OS&D detection, transit-speed barcode scanning, and multi-stop city cartage routing.
Door optimizationComputer vision OS&DCity cartage
Read the LTL brief
How an engagement runs
An engagement follows a fixed sequence so the architecture stays tied to evidence from your operation.
Engagement path
Readiness auditTest whether operational data can support the use case.
Architecture specificationName the systems, interfaces, and controls.
Vendor due diligenceCompare products against that specification.
Controlled pilotLimit the change to one lane, terminal, or desk.
RoadmapSequence the remaining work after the pilot evidence is in.
Strong Tower delivers
- A feasibility audit on your own data
- An architecture specification you own
- Vendor due diligence against that specification
- A pilot design and an engineering roadmap
Decisions that stay with you
- Which use case is worth a specification
- Which vendors enter a pilot
- Whether a pilot expands
- What gets funded next
Prepare numbers before the first session
Prepare numbers before the first working session with these calculators:
Scorecard
Motor Carrier AI Readiness & Data Maturity Calculator
Ten questions, a 0 to 100 score, and the three weakest dimensions to fix first.
Open the calculator
Hours of service
FMCSA Split-Sleeper Berth HOS Calculator
Test a split pair and see the recalculated driving limit and 14-hour window.
Open the calculator
Revenue
Carrier Detention & Unbilled Accessorial ROI Calculator
Estimate detention leakage and recovery from assumptions you set yourself.
Open the calculator
Talk to an architect
Start with a readiness audit, not a vendor demo.
Strong Tower Consulting provides independent systems architecture, feasibility audits, and engineering roadmaps for motor carriers and freight brokers. Contact our advisory team or call 763-244-1373 to discuss your operational data and evaluate practical implementation paths for your fleet.