How it started
Strong Tower Consulting began in 2008 with hands-on work: database migrations, Truckmate conversions, staff training, and go-live weeks. The earliest client letters describe exactly that. Desert Coastal Transport remembered Scott being assigned "to migrate our Database during a TMW/Maddocks software upgrade." Mid-Way Transportation described remote training and hardware setup followed by an on-site go-live week in January 2009.
That foundation still shapes the firm. Before we advise on strategy, we want to understand how the work really happens on the dispatch floor and in the back office. Much of what we know about freight technology was learned during cutovers, not in conference rooms. Today that experience is part of our TMS implementation and legacy TMS advisory practices.
Growing with our clients
Through the early 2010s, the work broadened from installations and upgrades into ongoing IT support, custom reporting, training, and project management. A.M. Transport Services wrote about their upgrade "from Truckmate 7.0 to 9.0." Ottery Transportation mentioned upgrades, mobile communications, and repair and maintenance. Hutt Trucking thanked us for 18 months of consulting services. The SAV Transportation Group described Scott as an adjunct employee and project manager who "kept our projects on time, on course and on budget." You can read all of these letters on our clients page.
We also kept clients informed about the industry. When Trimble agreed to acquire TMW Systems in 2012, we published our view of what it meant for Truckmate customers. In 2013 we announced plans to attend TransForum to meet carriers face to face.
Where we are today
The firm now organizes its work into four practice groups, from IT strategy to on-site and remote support. Our sister company, Exspeedite, builds transportation software, and the two remain separately organized companies under common ownership. Our consulting never requires buying that software.
The name, the mission, and the values are the same ones we started with. Learn more on Our Companies and Mission & Values, or get in touch.
A note on this timeline
We include only milestones we can document from our own records, our published posts, and our clients' letters. As we confirm more dates, we will add them here.
Truckmate, TMW Systems, and Trimble are trademarks of their respective owners. Strong Tower Consulting is an independent consulting firm and is not affiliated with or endorsed by Trimble or TMW Systems.